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WATCH OUR WEBINAR ON SALT REDUCTION IN PARTNERSHIP WITH THE NATIONAL HEART FOUNDATION HERE

REIMAGINING FOOD

Food system transition for health and sustainability

Food system consulting and advisory


We are pollinators of an emergent way of food that ensures healthy food is accessible to all,
and is regenerative for our communities and the earth systems on which we depend.

Our vision for a fair, healthy and sustainable food system is one that is shared by many, but the challenges we face in achieving it are complex and systemic. That is why, even in the face of growing burdens related to the way we produce and consume food, the pace of change is slow.

We bring the technical expertise, creativity, experience and open-mindedness needed to explore alternative ways for food. Seeking to not only overcome the pressing challenges of today, but to find the ways in which food can be part of the solutions needed to ensure a liveable tomorrow.

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About

Systems Thinking

We believe that to deliver the truly transformative change needed for a sustainabile food system, it is essential to take a holistic and integrated approach.

Bounded rationality means that people make quite reasonable decisions based on the information they have. But they don't have perfect information, especially about more distant parts of the system ... Grant us the serenity to exercise our bounded rationality freely in systems that are structured appropriately, the courage to restructure the systems that aren't, and the wisdom to know the difference.

Donella Meadows